INDIAN FASHION MARKETING--A REPORT

Indian fashion marketing –2010—A report made on facts as per real sales of non branded items to branded items. Facts are facts cannot be tabulated in emotional and cultural based fashion market of India.



Fashion is clothing or garments or just warping body to protect from natural hardships, well it is not 100% true statement these days, fashion is style and culture and what your are as person.



We are in 21st centaury where India is placed ahead of many nations in terms of fashion and money spending on fashion related merchandise, Creativities are what? Which can sell at high price? NO. Indian fashion creativity is style, protection and status, might be same everywhere part of world. But today high population of India, which earlier or 20 years back heavily in villages say 60% of whole population and we think we can sell good fashion only at metro towns, but not, with invasion of satellite TV and growing literacy rural population is more into fashion, and fashion here only proves you are grown from rural status to metro person. Well still In India poverty and religious statements influence our fashion statement, but up to 3 to 5% in rural areas only.



Well getting figures, which is more important to make sales and marketing report and proves being business school graduate, here are some facts which are influenced by research and theories but better on really of India fashion where, still 60% of whole sales in unbranded and un accountable and good news is that branded fashion items sales is growing according to me shall be above 30% annually, it includes sales on branded clothing with fake label, which is very common here in India, but not to worry, with my sales plan we can cut that from 80% as we can educate our clients, anyway this is only beginning of facts which as marketer you can find in any professors mouth or in project reports available in business school or consultants papers.



Market is big but not big and organized to have Wal-Mart or H and M stores to begin, but profits can go up to high scale, here not mention that market is still dominated by unbranded sales items.



MOST POPOULAR FACTORS OF GROWTH IN INDIA FOR FASHION CLOTHING AND HIG END PRODUCTS EVEN HIGH END SCHOOLS AND HOMES, WHICH ARE PRICED AT PAR WITH NYC, SUB URBAN AREAS.



1-growing fashion awareness due to satellite TV or education among teens and rural population, which are the best new buyers

2-High sales among middle class-Good salary leads to make big spending and fashion comes first after food

3-Growing new towns apart from metro and growing rural areas, like new IT towns, new industrial towns, new school based towns, new weekend based towns and many more in list as we need all things new and planned and new thins influence fashion sales at first place.

4-Growing teen buyers-Telling you the fact that Indian parent love to spend among their teen ages, so they buy t-shirt for 100usd because they find good.

5-Grwoing sports facilities and events in India—sports and fitness items sales grow like 40% annually anything I have sold items to people those have not wore sports shows in their 60years of life but today for morning walk they need that.

6-Fetivals influence everything in fashion here, from brand launch to major yearly sales boost that can make your yearly sales profits high—Apart from major 8 yearly festivals time that can increase sales upto50% on that particular month, we have festivals every week in any part of India

7-Growing women working and education class-Women are the best buyers and they are growing at 35% in all population growth, so we can target workingwomen and get sales boost of at least 15%.

8-Growing mall, hyper market and high end stores culture-People looking forward for buying at near buy mall, here they get variety and discounts bigger that any single brand flagship store, this segment is growing at least 25% annually

9-Grwoing influence of new education culture here in India, which influences fashion sales 20% annually –here I mean that new working and education segments like fashion studies, writing, IT and many more influence people to buy their work or study related clothing, which is growing.

10-Influnce of high status—It comprise 60% sales growth in branded fashion clothing/high end homes etc. Wearing Prada or Rado Watch and driving Jaguar car is common in even smaller towns, we have fasted growing market of mid sized cars in world.

11—Good adverting is common way to increase sales, but here in India where buyers vary from block to block, we need very much sales point centered advertising, we can discuss at large



12-Quality—India fashion buyers are growing in money power and understanding fashion so quality is more important than design, which influence a lot



13-Price influence is everywhere but here it matters more that only design/quality and value for money—So discount sales are big and we can make it happen in big way

14-Marriage clothing and related fashion items sales time influence some time 50% growth in our monthly sales chart, as it is like thanks giving time among Indian people, marriages still are arranged and in bigger way, where we have traditional clothing segments and car gifting time too, well it is high end segment we can discuss, if you are in this segment, where catering service company also makes 400% profit in a day. Rest we can discuss

Here is small sales plan only to get into if your merchandise is good and priced well, specially ladies fashion clothing or studio apartment of middle high end or high end segment.

· Take ladies dress or men watch, wine, gift item

· Here merchandise is 10to 15 USD retail prices

· Advertising has been done in taking 10% advertising cost in product pricing

· Identify 30 cities with 20 sales point comes 600.

· Doing 5 pieces sales per day, 600x5=1500 in day

· Make 20 days a month is 20x1500=30000 pieces a month.

· Launching product having some European or usa brand value

· Launch preparation time is 3month and might be Indian weeding or festival time.







It is tested and tried at small level and medium level but we have to discuss full points with top brand owners and serious companies those willing to invest in sales plan of fashion clothing/luxury good, gifts and high end homes In India. read and trust before we start any professional talk, only confirm email and telephone call please to start with.



PLEASE DONOT COPY AS IT IS SIMPLLY MADE TO GET FACTS FROM TOP BUSINESS SCHOOL GRADUATES AND TOP BRAND SALES MANAGERS





Please advice and call me if you are serious in entering INDIA FASHION BASED MARKET.

Thanks and best regards

Shailesh Sharma 18 years sourcing and sales experience

NEW DELHI, INDIA, Mobil 091 9810786040

Emails shaileshbiz@yahoo.com

INDIA MARKET REPRESENTATIONS

India representation

I am new delhi, India based and looking for sales and marketing representation of USA and European based products to be sold in INDIA,as india is fastest developing nation in world. Have 16 years of sales and sourcing experience.

PRODUCTS --FASHION CLOTHING, PERSONAL CARE, GIFTS, LIFESTYLE ITEMS FOR HOME, GLASSWARE ETC.

Advice details

thanks
SHAILESH sharma pokhriyal
NEW DELHI, INDIA 09810786040
SHAILESHBIZ@YAHOO.COM
WWW.SHAILESHSALES.BLOGSPOT.COM

FRESH FOOD AND VEGETABLES FROM INDIA FOR EUROPE AND UAE


hello
I AM ACTING AS SOURCING FOR ABOVE MENTIONED ITEMS FROM iNDIA , ANY ONE DEALING IN THIS PLEASE ADVICE FOR SALES AND SOURCING
THANKS
SHAILESH

fresh food --SALES AND SOURCING

india fresh fruit and vegetables for europe

dear hi we are starting a trading company for fresh fruits and vegetable from india, we are new Delhi, INDIA , based and can do better as we have cold storage facilities and very good staff along with local transport.
As i have 16 years of experience in international trade
CAN ALSO DO SALES FOR USA AND EUROPE BASED ITEMS IN INDIA ON COMMISSION BASIS
advice
thanks
SHAILESH
NEW DELHI, INDIA
SHAILESHBIZ@YAHOO.COM
WWW.SHAILESHSALES.BLOGSPOT.COM

india clothing production available

We are starting exclusive production facilities for ladies casual and formal / workable tops factory in NEW DELHI, INDIA.
looking for sale agent ASAP
we are working on cotton and viscose mix fabric and price starts from 3.90usd fob to 44usd fob new Delhi.
MIN ORDER QTY 3000 PIECES

ALSO FASHION BAGS AND JEWELERY

L/C PAYMENTS
thanks
advice as i have 16 years of experience in quality/sourcing and marketing for fashion clothing, starting my own. looking for support.
www.shaileshsales.blogspot.com
shaileshbiz@yahoo.com
09810786040

benefits for clothing importers

CLOTHING SOURCING FROM INDIA WITH SAVING OF 25% for European Importers and brand owners

As we have association of the best available sourcing and buying professionals coming together to make simple working. As in INDIA, we have the best available team for clothing sourcing, which is not only experienced but having business model to save 25% of saving of brands and importers buying all type of clothing from India.

As you all know clothing productions is different from all other productions, it is like making good wine or marriage cake, where we need to see all aspects of designing, appearance,[price and above all productions process to match particular time of season.

Let me brief you about India, as India is too big, you can say half of Europe size. Market is too big but here sourcing are very hard, lot of travel, meetings and communication networking. Where we have 35 languages are spoken and written, where we have festival every week. And even rain can affect your price and production process in India.

So we have team based in India heading from INDIAN capital. New Delhi, and its surrounding cities are very good for clothing productions, as Indian is too vast and we need to go lot of places for differenced type of clothing making process, also in India communications is still a problem among exporters. So we are here to solve all your sourcing restrictions from India.

CLOTHING AND FACTOREISVARIETY BEST AVAIABLE FROM INDIA WITH COMPARISONS TO OTHER ASIAN NATIONS

1—Ladies/men’s ware, kids wear, men’s office shirts and knitted cotton sweaters. All types of woven fabric clothing made for all ages.
2-Hand knitted/printed and weaved cloth fabrics
3-Hand-embroidery, machine embroidery done on designer clothing
4-Real organic and pure machine cotton
5-Hand quilted and stitched pillow covers bed quilts.
6-Powerloom, handloom and even air jet looms fabrics.
7-ISO certified factories with no child labor; all social and high grade compliances.
8-IN-house design interpretation teams available
9-Packing done as per buyers stores available all over India—Controlling ware house.
10-Factoreis—Those are already working with major brands of Europe &USA.


Here, we present our Indian associated working systems to serve better to our importers and brands, as we respect brand image is more important to get better merchandise. Working is as simple that you save on your purchase department, means no need to have purchase departments, we work from outside as your purchase departments.

We start working from your simple sketch or design made on paper; we interpreted that design and make it possible for you full bulk production.

Here is brief about our Indian sourcing associates who heads team of design interpretations and quality controllers, Shailesh Sharma is having 16 years of experience with Indian exporters those are doing exclusive clothing making for major brands of USA & Europe.

Benefits and working from Europe/Spain to India

Starting with design look up—Our team can advice you that design is fit for bulk production it is only designer item can be made. As only design making cannot make statement that it can be saleable product, we have design interpretators those can brief you from your sketch.

1-Price quote from design with sampling time can be advised at click on email.

2-Sampling done by 3-4 factories so that you can judge difference production process and get real samples by any one on time.

3-Real fabric interpretations—You will get fabric swatches in advance so that you can identify which fabrics is good for your designs.

4-Production lead-time made in advance with real factory identifications—you get real factory as per your design to make.

5-Facorty with all social and best machine compliances are chosen as in India we have lot of factories.

6-Quality assurance –we have team and our own sourcing consultant have systems to check bulk productions at initial---mid and final shipments, on machine—

7-Inspection reports—Mr.Shailesh Sharma is doing inspections in real sense not to just make reports, so you get know real details of your bulk productions.

8—Packing and Delivery—Maintaining these values as per International warehousing standers and keeping clothing in good shape.

9—Payments methods-As I am local based in India you get real payment systems, as here in India prices vary like seasons or even some festival comes along your production process.

10-After production services and settlements of any problems with sellers shall be done.


A benefit of importer and buyer is 25% on purchase from India.

We assure you that our India associates team of sourcing is working for buyers, as they need better merchandise, in India exporters tells something and do something, here you get best real services and save 25% on all your purchases.

1-Save on travel –as India is big and hot country you need to travel less than you need to as you have your own team.

2-Better communications, as Indian associates are well maintained professional and their head is available on mobile and email 24/7.

3-Better price evaluation of your designs and you decide faster for your sales.

4-Better delivering process. So you can save on warehousing.


5-Can do small shipments for your faster clients, as we have factories those have done mail order shipping also in India.

6-Better quality as quality team is experienced and having their chemical testing lab associates also.


7—Sourcing team designs interpretations done them self, so that you need less designers.

8-Sourcing team negotiated price and delivery better as they are local based, so you can save on your staffing for purchase and sourcing.


Above all assuring you to give you best and honest services at all times, as we work more on side of importer and brand, because we value the business of buying is more strong that just making reasonable items.

So we are looking forward to have working started

Above mentioned points are very few as in India sourcing specially in fashion design clothing segments, working is sometime so emotional that team gets working and negotiations with factories on personal basis, here fashion is hard business.

Thanks and best regards


Shailesh SHARMA---From New Delhi. India

european assocaites require

business assocaites europe--usa--wanted
LOOKING FOR SALES PARTNERS IN EUROPE/USA

For Outsourcing Services From India
1-PRODUCTS
2-SERVICES
EXPORT—IMPORT-INTERNATIONAL TRADE

I, Shailesh Sharma, 38,having 17 years of experience in sourcing of Indian merchandise products, such as clothing and steel tableware’s etc for USA and European based importers. As slow down in the market, I am adding new segment of services outsourcing from India.

Here, I am looking for partners simply on profit sharing basis on papers, which is 50% FLAT FOR BOTH.

Working plan is simple—As you are based in Europe and USA you will be looking for buyers of products and services being developed in India. I will be looking for companies willing to sale their products and services thru us.

We both can club charges such as on volume basis for products and value basis on services.
Here we will be working on simple business model of demand and supple for our buyers and sellers.

WORKING PLANS—here is a, hope you will present b and c in future, if needed
A-—YOU AND ME AS ASSOCIATE MAKE ONE SIMPLE ADVERTISING BLOG MENTIONING OUR SERVICES WITH INDIVIDUALS PAST PROFILE. Here we first make business contract with our sellers and buyers before organizing any business. Clients shall be working on one simple loop emails of network where all communications shall be on c/c mails without any mistake.

CLIENTS—mainly mid segment MSE and start up ventures, those cannot afford big staff and big consultants.

OUR OWN CLIENT CATCHING PLANNING
1--Personal contacts and web marketing, here, I have good luck and planning for web marketing.
2-Offering clients first assignment free, as we need to work on at least 3 years contract.

Further working planning we can discuss, as you want.
For my details please read my blog

Www.shaileshsales.blogspot.com

Thanks and Warm regards
Shailesh Sharma, New Delhi, India June 2009

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